Bruce Bird's more than thirty three years healthcare career encompasses extensive experience in hospital
management and clinical operations. He has served hospitals in several management roles, including Chief
Executive Officer, Chief Operating Officer and Director of Nursing. He has advised hospital boards of
directors and senior hospital management teams; facilitated strategic planning; and directed operations
for psychiatric services, rehabilitation services, skilled nursing units and rural health clinics.
Prior to forming the Mid-America Hospital Management Company, Mr. Bird was a partner in a healthcare management and
consulting firm in the Midwest. In this role, he oversaw numerous projects involving hospital management,
geropsychiatric services and rehabilitation for rural health clinics, rehabilitation facilities and SNF units.
During his tenure as Chief Executive Officer of an acute care hospital, Mr. Bird increased earnings from $1.2
million to $4.9 million annually in less than two years. He increased home health visits from 80 per month
to 10,000 per month. He is a skilled speaker and presenter on topics covering all hospital services and the
impact of the Balanced Budget Act of 1997. Mr. Bird's educational credentials include Bachelor of Science
degrees in both Bio-Medical Science and Nursing and has earned a Masters degree in Business Administration (MBA).
In recent engagements, Mr. Bird provided full and interim hospital management (acute care and Clinical Access) . He
performed market and financial feasibility studies. Mr. Bird implemented and managed inpatient and outpatient
rehabilitation units; inpatient and outpatient psychiatric programs, including geriatric psychiatric care; skilled
nursing units; physician clinics; and rural health clinic networks. He has participated and/or conducted numerous
hospital strategic planning sessions.
Areas of Specialization
- Hospital Management
- Department Management
- Rural Health Clinic Networks
- Hospital Based Inpatient and Outpatient Rehabilitation Services
- Inpatient Geropsychiatric and Partial Hospitalization Programs
- Strategic Planning